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Marketing Management, 16e
Feature enriched and updated content considering the tremendous evolution in business models owing to digitalization, social media marketing, growing e-commerce, and direct-to-consumer business.
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Artificial Intelligence and Machine Learning | Pradeep Singh, Tapan K Gandhi and Balasubramanian Raman Paperback – 31 July 2025 by Pradeep Singh (Author), Tapan K Gandhi (Author), Balasubramanian Raman (Author)
This book is designed to introduce beginners to the foundational concepts and techniques that underpin AI, focusing on key concepts of Artificial Intelligence from basic to advanced. The aim is to provide a comprehensive guide that bridges theory and practice, empowering readers to harness the power of data to build intelligent solutions. Structured to facilitate a gradual and in-depth understanding, this book takes readers on a journey through the essential aspects of Artificial Intelligence, Machine Learning, and Data Science, along with important concepts such as Reinforcement Learning, Neural Networks and Deep Learning, Natural Language Processing (NLP), and advanced machine learning techniques.
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Organizational Behavior, 18e (updated) Paperback – 31 May 2022 by Neharika Vohra Stephen P. Robbins, Timothy A. Judge (Author)
The bestseller title Organizational Behavior 18e is now revised with the latest and updated. This updated 18th edition reflects the most recent research and business events within the field of organizational behavior, while maintaining its hallmark features – a clear writing style, cutting-edge content, and intuitive pedagogy. The text is lucid and makes current, relevant research come alive for readers. The book holds significance as a textbook for students of management and practicing professionals in organizations with engaging, cutting-edge material that aids to understand and connect with organizational behavior.
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Core Java, Volume 2: Advanced Features | 13th Edition | - Pearson Paperback – 9 April 2025
Core Java is the leading no-nonsense tutorial and reference for experienced programmers who want to write robust Java code for real-world applications. Now, Core Java, Volume II: Advanced Features, Thirteenth Edition, has been revised to cover the new features and enhancements in the Java 21 long-term support release. As always, all chapters have been completely updated, outdated material has been removed, and the new APIs are covered in detail. This volume focuses on the advanced topics that a programmer needs to know for professional software development and includes authoritative coverage of enterprise programming, networking, databases, security, internationalisation, and native methods, as well as complete chapters on the Streams, XML, Date and Time, Scripting, and Compilation APIs. In addition, the chapters on Swing and Graphics cover techniques that are applicable to both client-side user interfaces and server-side generation of graphics and images.
Rs. 965
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Core Java, Volume 1: Fundamentals | 13th Edition | - Pearson Paperback – 9 April 2025
Whatever version of Java you are using, Core Java, Volume I: Fundamentals, will help you achieve a deep and practical understanding of the language and APIs. With hundreds of realistic examples, Java Champion Cay S. Horstmann demonstrates the most powerful and effective ways to get the job done. Written for experienced programmers looking for in-depth coverage of the Java language and platform, this revised and updated edition continues to be the first choice for serious programmers.
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